Saw a little article over at The Beat about officially licensed DC products like bottle openers and beers coolers.
While I agree with them that making Wonder Woman’s lasso the bottle opener is just genius, the one thing that struck me most was the art/packaging. There’s a couple of photos at the article but this one sums it up:
The art is very definitely late 70s/early 80s – Batman has a grey suit with the yellow oval around the bat; Superman is still in trunks; and Wonder Woman is her happy post-Lynda Carter self.
As we know, hero costumes are periodically redesigned to give them a new look/boost sales (Jim Lee, I’m looking at you) but surely this shows that it’s not really needed – people will recognise these characters even if you use art from 40 years ago.